Contents

​

Ⅰ. 시장 통계 ······································································································································· 4
1. 통계분석 기준 설정 (HS CODE) ······································································································ 6
2. 글로벌 수입통계 ·········································································································································· 7
3. 중국 수입통계 ················································································································································ 8
4. 중국 건조 해산물 시장규모 및 성장률 ···················································································· 9
​

Ⅱ. 시장 트렌드 ······························································································································· 10
1. 시장 메가 트렌드 ····································································································································· 12
2. 소비 트렌드 ·················································································································································· 13
3. 제품 트렌드 ·················································································································································· 14
4. 정책 트렌드 ·················································································································································· 15
​

Ⅲ. 경쟁사 분석 ······························································································································· 16
1. 경쟁사 선정 ·················································································································································· 18
2. 경쟁사별 현황 파악 ································································································································ 19
​

Ⅳ. 경쟁제품 현지조사 ··············································································································· 22
1. 분석 제품 및 기준 ·································································································································· 24
2. 가격 정보 ······················································································································································· 26
3. 포장용기 정보 ············································································································································· 27
4. 원료 정보 ······················································································································································· 28
5. 현지조사 데이터 ········································································································································ 29
​

Ⅴ. 유통구조 현황 ·························································································································· 32
1. 현지 유통구조 map ································································································································ 33
2. 추천 진출 경로 ·········································································································································· 34
3. 유통업체 담당자 인터뷰 ····················································································································· 35
​

Ⅵ. 유통업체 현황 ·························································································································· 36
1. 주요 유통채널 개관 ······························································································································· 38
2. 주요 유통채널 핫이슈 ····························································································································· 39
3. 유통업체별 개요 ······································································································································· 40
- Walmart ·························································································································································· 40
- Vanguard ····················································································································································· 41
- TASTE ····························································································································································· 42
​

Ⅶ. 통관 및 검역 정보 ··············································································································· 43
1. 통관 및 검역 절차 ·································································································································· 46
2. HS 코드 및 관세율 ································································································································· 49
3. FTA 정보 ························································································································································· 50
4. 통관 및 검역 주의사항 ······················································································································ 51
5. 통관거부사례 ··············································································································································· 52
6. 제출서류 ·························································································································································· 53
​

Ⅷ. 인증 정보 ····································································································································· 59
1. 필수인증 ·························································································································································· 62
2. 권장인증 정보 ············································································································································· 64
3. 제출서류 ·························································································································································· 66
​

Ⅸ. 라벨링 정보 ······························································································································· 67
1. 라벨 표기사항 ············································································································································· 69
2. 라벨링 예시 ·················································································································································· 70
​

Ⅹ. 식품첨가물 정보 ····················································································································· 71
1. 식품첨가물 규정 ········································································································································ 73
2. 중금속 기준치 ·········································································································································· 74​