Contents

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Ⅰ. 시장 통계 ········································································································································· 4
1. 통계분석 기준 설정 ····································································································································· 6
2. 글로벌 수입통계 ············································································································································ 7
3. 중국 수입통계 ·················································································································································· 8
4. 중국 버섯 시장규모 및 성장률 ··········································································································· 9

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Ⅱ. 시장 트렌드 ································································································································· 10
1. 시장 메가 트렌드 ······································································································································· 12
2. 소비 트렌드 ···················································································································································· 13
3. 제품 트렌드 ···················································································································································· 14
4. 정책 트렌드 ···················································································································································· 15

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Ⅲ. 경쟁사 분석 ································································································································· 16
1. 경쟁사 선정 ···················································································································································· 18
2. 원산지 분석 ···················································································································································· 19
3. 경쟁사별 현황 파악 ·································································································································· 22

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Ⅳ. 경쟁제품 현지조사 ················································································································· 24
1. 분석 제품 및 기준 ···································································································································· 26
2. 가격 정보 ························································································································································· 28
3. 포장용기 정보 ··············································································································································· 29
4. 기타 (유통기한) ············································································································································ 29
5. 현지조사 데이터 ·········································································································································· 30

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Ⅴ. 유통구조 현황 ···························································································································· 33
1. 현지 유통구조 map ······················································································································ 34
2. 추천 진출 경로 ······························································································································· 35
3. 유통업체 담당자 인터뷰 ············································································································ 36

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Ⅵ. 유통업체 현황 ···························································································································· 37
1. 주요 유통채널 개관 ······················································································································ 39
2. 주요 유통업체 핫 이슈 ··············································································································· 40
3. 유통업체별 개요 ····························································································································· 41
- CITY SUPER
- METRO
- RT-MART

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Ⅶ. 통관 및 검역 정보 ················································································································· 44
1. 통관 및 검역 절차 ···································································································································· 47
2. HS 코드 및 관세율 ··································································································································· 50
3. FTA 정보 ··························································································································································· 51
4. 통관 및 검역 주의사항 ·························································································································· 52
5. 제출서류 ···························································································································································· 53

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Ⅷ. 인증 정보 ······································································································································· 56
1. 필수인증 정보 ··············································································································································· 59
2. 권장인증 정보 ··············································································································································· 60
3. 제출서류 ···························································································································································· 62

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Ⅸ. 라벨링 정보 ·············································································································································· 63
1. 라벨 표기사항 ··············································································································································· 65
2. 라벨링 예시 ···················································································································································· 66

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Ⅹ. 식품첨가물 정보 ······················································································································ 67
1. 식품첨가물 규정 ·········································································································································· 69
2. 잔류농약 규정 ··············································································································································· 70​